Description
Building a Software as a Service (SAAS) company is always hard. So this course will make it easy for you. This course is specially designed for SAAS Product Managers and Startup Founder. It will help you understand important SAAS Marketing and Growth Metrics like CAC, CLV, LTV, Churn, NPS, and KPI's Growth Retention, ARR that a founder and a product manager should track. By the end of this course, you will have a good understanding of Module 1 SAAS BasicsWhat is SaaS (Software as a Service)?History of SaaSWhy SaaS Future is excitingWhat are the Benefits of SaaS?Difference between IaaS PaaS SaaSSaaS Use Case for E-commerceBuilding Headless e-commerce with SaaSVarious Categories of StartupTypes of SaaS Products and CompaniesWhy SaaS is so Exciting for InvestorsModule 2 SAAS Business model Innovation SAAS EssentialsSoftware as a Service Business Model IntroductionSAAS Business model innovationCustomer Segmentation in SAASTargeting Enterprises as a SAAS Start-upModule 3 SAAS Business model Types of SAAS business modelSAAS Subscription Model ExampleSAAS Pricing Models, Strategies, and ExamplesPay as You go business Model - Amazon AWS and Microsoft AzureWhat is Tiered Pricing? Benefits and Best PracticesPay Per User Pricing - Click up and JiraFreemium SAAS Strategy and CompaniesSAAS Affiliate Business Model and ProgramsModule 4 SAAS Marketing and Growth MetricsSaaS Growth IntroductionUnique visitors and Signups for SaaSB2B SaaS LeadsTypes of bookingsACV TCV and Contract lengthRenewal bookings and churn exampleCustomer Acquisition Cost (CAC)Monthly reoccurring revenueRetention Rate and Cohorts in SaaSSaaS ChurnCustomer Lifetime Value in SaaSUnit Economics in SaaSNet dollar Retention in SaaSRule of 40 in SaaSSAAS Magic numberCalculation SAAS valuationGross Margin and Contribution Margin Market Size TAM, SAM, and SOM
