Apple Confidential : The Real Story of Apple Computer, Inc. by Owen W. Linzmayer
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Description
Computer industry watcher Owen Linzmayer here lays out the ups and downs of Apple Computer's tumultuous history, from its legendary founding in 1976, through a series of disastrous executive decisions, to its return to profitability. Backed by exhaustive research, he debunks many of the myths surrounding Apple, the Mac, and its culture.
