How To Generate Leads Using Whatsapp - by Nc Godwin (Paperback)
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Book Synopsis More and more companies, both online and offline, use WhatsApp as the main communication channel with the client. At the same time, more and more consumers appreciate the chance of being able to get in touch with the company from which they purchase, or would like to make a purchase, via the green-phone messaging app. The advantages of using this communication channel, not only for chatting with friends and family, but also to chat with companies from which products and services are purchased, are evident for both parties. Although WhatsApp is increasingly being integrated into customer support channels, few companies are fully exploiting the potential of the app in terms of lead generation. In this article we will analyze what are the strategies that can be implemented to use WhatsApp to generate new contacts and new sales opportunities. More and more companies, both online and offline, use WhatsApp as the main communication channel with the client. At the same time, more and more consumers appreciate the chance of being able to get in touch with the company from which they purchase, or would like to make a purchase, via the green-phone messaging app. The advantages of using this communication channel, not only for chatting with friends and family, but also to chat with companies from which products and services are purchased, are evident for both parties. Although WhatsApp is increasingly being integrated into customer support channels, few companies are fully exploiting the potential of the app in terms of lead generation. In this article we will analyze what are the strategies that can be implemented to use WhatsApp to generate new contacts and new sales opportunities.

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