Raw food diets are great, but raw food diets plus Dr. Bob Goldstein's Daily Raw Nutritional Powder are better. In fact, they're essential! Dr. Bob had concerns that although feeding raw food diets is great, not all raw foods on the market are nutritionally sound for dogs and cats. The difference is not so much in how you feed raw; the difference is more in what is considered nutritionally complete and balanced. We believe that it truly takes a variety of vitamins, minerals, fiber, probiotics, digestive enzymes, and omega 3, 6 & 9s to properly complete a raw diet. Dr. Bob has formulated the Daily Raw Nutritional Powder: an all-in-one, ready-to-use multivitamin + mineral supplement to add to raw food diets. It's a culmination of essential fatty acids, vitamins, minerals, digestive enzymes, probiotics, and high levels of Vitamin E that will give the nutrients necessary when feeding your dog or cat raw food. Earth Animal dedicates 1% of net sales to efforts that preserve and enhance quality of life for animals, people, and the Earth.Why We Love ItDAILY RAW: An all-in-one multivitamin + mineral supplement to add to raw food diets. Essential fatty acids, vitamins, minerals, digestive enzymes, probiotics, & high levels of Vitamin E that will give the nutrients necessary when feeding raw foodBENEFITS OF RAW FOOD DIETS + DAILY RAW: Healthy skin & coat, fresher breath & better dental health, improved digestion, better weight control, reduced allergy symptoms, more energy & vitality, increased mobility in elder animals and better urinary healthVETERINARIAN FORMULATED: With 40 years of holistic veterinary experience, Dr. Bob Goldstein developed natural ways to treat common health issues and made it his life's mission to share that knowledge with the world; the natural way to a healthy animalAbout Earth AnimalSince 1979, Dr. Bob & Susan Goldstein have been pioneers in the field of holistic, integrative veterinary medicine and have always been driven to enhance the lives of dogs and cats. They believe that every day should be filled with wholesome goodness and a whole lot of fun. By combining science with nature, theyve crafted Earth Animal into a company whose mission is to ensure animals live their healthiest, happiest, love-filled lives every single day.