Miller Lite is changing the look of its 12-ounce glass bottle

Yahoo Shopping

View photo

.

(The new Miller Lite bottle design shown on right)

The beer company recently released a photo of a more modern-looking bottle that will hit bars and restaurants this summer.

The new bottle is still brown with a blue label, but the shape is entirely different. Perhaps most notable is that the top of the bottle is broader than the bottom. The bottle's neck is also shorter.

In a press release from MillerCoors, the company says the bottle was "inspired by form and design" and that its "contoured grip" is "intended for easy handling from the bar to the pool table."

Ryan Reis, senior director of Miller Lite, is quoted in the press release as saying, "We’re proud of the new design and we’re excited to see how everyone reacts to our new look. This time when you grab a Miller Lite, you’ll know it.”

(See also: How fattening is your favorite beer?)

This marks the first time in 40 years that the Miller Lite bottle has gone through a major update, according to Gizmodo. Other beverage companies (both alcoholic and non-) have been on a tear with new packaging this year, as well.

Heineken launched a new bottle design with a longer neck earlier this year. Budweiser recently came up with bow tie-shaped cans. And Pepsi rolled out a new design for its 20-ounce bottle, the first time the company has changed the bottle in 17 years.

Sorry you didn't like this comment. Please provide a reason below.

Are you sure?
Rating failed. Try again.
Request failed. Try again.
We will promote constructive and witty comments to the top, so everyone sees them!
Sorry, we can’t load comments right now. Try again.

    Recommended for You

    • Father Hangs Baby Daughter on Facebook Live, Then Commits Suicide: Police

      The gruesome footage was on the man's Facebook page for nearly 24 hours, authorities said.

      Inside Edition
    • ‘Happy Days’ Star Erin Moran’s Husband Pens Heartbreaking Letter Chronicling Her Cancer Battle

      In the aftermath of former “Happy Days” star Erin Moran’s shocking death this past weekend, rumors have begun to circulate regarding the nature of the actress’ untimely passing. Her co-star Scott Baio added fuel to the fire by saying that he was less than shocked about the news during an interview on “The Bernie and Sid... Read more »

      Variety
    • Ancient people left a frightening message for us, and scientists just found it

      10,000 years from now (assuming humans haven't been wiped out by a plague, space rock, or our own destructive tendencies), it'll probably be fairly easy for the average person to research what life was like in 2017. For us here today, finding out what life was like in 11,000BC is much more challenging, but by studying ancient stone carvings and pairing the somewhat confusing messages with archeological data, researchers believe they've discovered concrete evidence of an apocalyptic event that may have altered the future of mankind: a comet strike. The study, performed by a team of researchers from the University of Edinburgh ( PDF ), suggests that a potentially cataclysmic comet strike rapidly and dramatically altered the Earth's climate for hundreds of years, sending humanity into a mini ice age with nearly glacial conditions. The time period when this occurred is known as the Younger Dryas, and has been well documented thanks to ample evidence of the cooling found in core samples, but its cause has been theorized and debated for a long while. Now, thanks to stone carvings left by ancient people in modern day Turkey, researchers believe that a comet was the culprit. The carvings are remarkably preserved and appear to have been created to document an apocalyptic event which devastated the land. Figures depicted in the carvings, including apparently deceased, headless human bodies and other wildlife, were made at around the time the Younger Dryas began, suggesting that the event archived in stone could have been the same one that caused the thousand-year cold snap. The carvings were found at what is considered to be one of the oldest and most important temple sites on the planet, and for the images to appear there suggests that they have enormous historical significance. The Younger Dryas is often credited with pushing ancient humans to band together out of pure necessity, forming the foundation of modern agriculture and other huge advancements in civilization. The idea that a comet may have been responsible for pushing humanity forward is an extremely interesting, and potentially frightening possibility. The findings are far from an iron clad confirmation, but the timing matches up shockingly well, and would have to be a fantastic coincidence if the two events are actually unrelated.

      BGR News
    • Fox News Hit With 2 More Lawsuits Over Alleged Racial Discrimination

      Embattled Fox News was hit with lawsuits over alleged racial discrimination on Tuesday, including a class action suit in which former “Fox and Friends” co-host Kelly Wright was among the plaintiffs, according to documents obtained by TheWrap. Wright was one of 11 former or current Fox News employees attached to a class action suit filed in Bronx Supreme Court accusing the leading cable news network of fostering an environment in which top-down racial harassment occurred, joining three other former Fox News staffers who filed a separate racial discrimination complaint. “When it comes to racial discrimination, 21st Century Fox has been operating as if it should be called 18th Century Fox.

      The Wrap
    • Caitlyn Jenner kept rudely interrupting Kelly Ripa on ‘Live’

      It’s “Live with . . . Caitlyn!” On Tuesday morning’s “Live with Kelly” show, Caitlyn Jenner was a guest — and possibly one of the rudest ever. Jenner, who appeared to promote her memoir, “The Secrets of My Life,” continuously cut off Kelly Ripa and guest co-host, John Leguizamo. At one point, Jenner even turned the tables on Ripa, asking when she first identified as a female. “Just think about that,” she said, pointing her manicured finger at Ripa. “When did you know you were a girl?” Jenner then made Leguizamo her target, asking him how he enjoyed dressing in drag in the 1995 comedy, “To Wong Foo, Thanks for Everything! Julie Newmar.” The painful 15-minute interview consisted of endless, self-congratulatory

      New York Post q
    • How a Mom's Fitbit Led Police to Charge Her Husband with Her Murder

      How a Mom's Fitbit Led Police to Charge Her Husband with Her Murder

      People
    • Stephen Colbert's Most Blistering Takedowns of Donald Trump (9 photos)

      Donald Trump: Stephen Colbert's Late Show Takedowns

      Entertainment Weekly
    • New Video Shows Dr. David Dao Boarding United Flight Before Being Dragged Off

      The incident happened on April 9 and sparked global outrage.

      Inside Edition
    • High School Student Dies After Being Punched at Party

      An 18-year-old high school student in Illinois who was about the graduate died after police say he was hit during an incident at a party Saturday night.

      Tribune
    • The Safest Seat On A Plane, According To Studies Of Crash Data

      Air travel is the safest form of transportation in the country.

      The Huffington Post
    • Italian model makes outrageous claim about Cristiano Ronaldo's manhood

      The Portugal attacker was linked to the reality star after Euro 2016, but will not be happy with her latest alleged revelations

      Goal.com
    • Here’s how much you should be tipping your hairdresser

      Remembering how much you’re supposed to tip anywhere can be hard — what do current trends dictate? Is there such a thing as too…

      Hello Giggles
    • Scott Baio on the Defensive After Remarks About Erin Moran's Death: 'I Jumped the Gun, Okay?'

      He had criticized the actress for her drug use before learning that she actually died of cancer.

      Inside Edition
    • People
    • ISIS Fighters in Iraq Killed by Wild Boars Before They Can Ambush Locals

      Three militants loyal to the Islamic State group (ISIS) have been killed by wild boars as they planned to ambush Iraqi tribesmen opposed to the group, according to a local anti-ISIS leader. At least eight ISIS fighters had reportedly taken cover among dense reeds in Iraq's al-Rashad region, about 55 miles southwest of Kirkuk, in preparation for a surprise attack on local anti-ISIS tribesman when a herd of wild boars attacked the jihadists on Sunday, killing three. The militants likely disturbed the notoriously short-tempered animals, said Sheikh Anwar al-Assi, a chief of the local Ubaid tribe and head of the group of local tribesmen who took up arms after ISIS took control of the nearby town of Hawija.

      Newsweek
    • Jesse Williams Isn't Trying To Pay Longtime Love Spousal Support In Split

      We were hoping that someone was going to issue a statement akin to, “Psych! We’re just kidding, y’all” about this whole divorce business between Jesse Williams and wife of nearly five years, Aryn Drake-Lee. But it looks like everything is in motion to really put an end to this marriage, including child custody and spousal support requests that have been revealed in divorce documents. According to TMZ, Williams is the one who decided to file, and did so on April 11. He is requesting joint legal and physical custody of their kids, including 3-year-old Sadie and 2-year-old Maceo. He’s also requesting that the court deny Drake-Lee, a real estate broker, spousal support. TMZ says sources close to

      MadameNoire q
    • Whoops, Mark Hamill might have accidentally revealed Rey’s parentage…back in the ’80s

      Mrk Hamill is at it again! Well, he was, back in the 80s. Apparently, his interview techniques haven’t changed too much because…

      Hello Giggles