Miller Lite is changing the look of its 12-ounce glass bottle

Yahoo Shopping

View photo

.

(The new Miller Lite bottle design shown on right)

The beer company recently released a photo of a more modern-looking bottle that will hit bars and restaurants this summer.

The new bottle is still brown with a blue label, but the shape is entirely different. Perhaps most notable is that the top of the bottle is broader than the bottom. The bottle's neck is also shorter.

In a press release from MillerCoors, the company says the bottle was "inspired by form and design" and that its "contoured grip" is "intended for easy handling from the bar to the pool table."

Ryan Reis, senior director of Miller Lite, is quoted in the press release as saying, "We’re proud of the new design and we’re excited to see how everyone reacts to our new look. This time when you grab a Miller Lite, you’ll know it.”

(See also: How fattening is your favorite beer?)

This marks the first time in 40 years that the Miller Lite bottle has gone through a major update, according to Gizmodo. Other beverage companies (both alcoholic and non-) have been on a tear with new packaging this year, as well.

Heineken launched a new bottle design with a longer neck earlier this year. Budweiser recently came up with bow tie-shaped cans. And Pepsi rolled out a new design for its 20-ounce bottle, the first time the company has changed the bottle in 17 years.

Sorry you didn't like this comment. Please provide a reason below.

Are you sure?
Rating failed. Try again.
Request failed. Try again.
We will promote constructive and witty comments to the top, so everyone sees them!
Sorry, we can’t load comments right now. Try again.

    Recommended for You

    • So What Happened Last Night In Sweden? Donald Trump Saw It On Fox News – Update

      Updated 2:07 pm Sunday, with Trump response  President Donald Trump has explained his Sweden comment: He saw it on Fox. “My statement as to what’s happening in Sweden was in reference to a story that was broadcast on @FoxNews concerning immigrants & Sweden,” he’s just tweeted. My statement as to what's happening in Sweden was in reference to a story that was broadcast on @FoxNews concerning immigrants & Sweden. — Donald J. Trump (@realDonaldTrump) February 19…

      Deadline
    • Inside Edition
    • Under Armour made some huge mistakes that are turning into a nightmare

      Under Armour isn't cool anymore, according to a recent analyst note.  CEO Kevin Plank's...

      Business Insider
    • This dog arrived at a shelter with a seriously detailed notebook from a kid who adored him, and we’re crying

      Today in super cute and completely heartbreaking news, a dog recently arrived at the Humane Society of Utah with VERY specific instructions…

      Hello Giggles
    • Reminder: Robert Pattinson and FKA Twigs Are Still Crazy in Love (4 photos)

      In case you needed a refresher course on the current state of Robert Pattinson and FKA Twigs 's relationship, they provided one on the red carpet Thursday night. The engaged couple made a rare joint appearance in London at the premiere of Pattinson's new movie, The Lost City of Z . Credit: Mike Marsland/WireImage sually low-key about their love affair, these two couldn't hide their obvious affection on the carpet. RPatz only had eyes for his lady, who embodied cool-girl style in a black zippered jumpsuit with flared legs. Meanwhile, FKA Twigs held on tight to her man, proudly supporting him while he promoted his latest project. VIDEO: Robert Pattinson and FKA Twigs's Cutest Couple Moments 5327375581001 Yup, these two are still goals. But there were other celebs on the red carpet, and somehow photogs managed to pull their eyes off of this loved-up couple for just enough time to snap a few pics with their cameras. Keep scrolling for all of the stars who RPatz and his fiancee showed up (just a little) on the carpet. Sorry, guys.

      InStyle
    • Father and Son Killed In Head-On Collision With One Another

      Police said alcohol was a factor in the crash.

      Inside Edition
    • Father and Son Killed in Head-On Collision After Their Cars Crash into Each Other While Returning Home

      Alabama investigators claim that alcohol played a considerable role in a horrific head-on collision that killed a father and son that were driving separate vehicles early Saturday. According to AL.com, Jeffrey Morris Brasher, 50, and Austin Blaine Brasher, 22, were both killed in a crash that occurred shortly after 4 a.m. on Saturday. • Pick up PEOPLE’s special edition True Crime Stories: Cases That Shocked America, on sale now, for the latest on Casey Anthony, JonBenét Ramsey and more.

      People
    • Plus-size model Hunter McGrady looks amazing in the Sports Illustrated Swimsuit Issue and on the red carpet

      It was about time we got another amazing body-positive role model. Enter Hunter McGrady. The plus-size model Hunter McGrady looks amazing in the Sports…

      Hello Giggles
    • Fox News' Chris Wallace grills Reince Priebus: 'You don't get to tell us what to do'

      Fox News Sunday host Chris Wallace and White House Chief of Staff Reince Priebus clashed Sunday over President Trump's tweet labeling the media an "enemy of the American people." "I don't have any problem with you complaining about an individual story" or bias, Wallace said. "But you went a lot further than that — or the president went a lot further than that he said that the 'fake media' — not certain stories — the 'fake media' are an 'enemy to the country.'" Priebus pushed back, arguing that the issue is "not just two stories" that may be marred by bias or error but "24 hours a day, seven days a week" of cable news programming that focuses not on the Trump administration's policy accomplishments

      The Week q
    • Rand Paul on why he rejects other GOP plans for health care

      Kentucky senator explains on 'Sunday Morning Futures'

      FOX News Videos
    • Trump comment about immigration 'problems' baffles Sweden

      By Anna Ringstrom and Andy Sullivan STOCKHOLM/WASHINGTON (Reuters) - U.S. President Donald Trump's suggestion that Sweden experienced an immigration-related security incident prompted a baffled response from the Scandinavian country on Sunday as diplomats asked for an explanation and citizens responded with amusement. Trump, who in his first weeks in office has tried to sharply tighten U.S. borders on national security grounds, cited Sweden as a country that had experienced problems with immigrants in remarks at a rally on Saturday. "You look at what's happening last night in Sweden," Trump said.

      Reuters
    • Shocking image shows Kim Jong-nam's final moments after he was assassinated

      Shocking images of the moment Kim Jong-nam was assassinated in a Malaysian airport have emerged for the first time. The half-brother of North Korea's dictator Kim Jong-un was poisoned on 13 February, allegedly by two women believed to be acting on behalf of the rogue state. It was originally thought the two women involved were North Korean spies, but it emerged on Saturday that at least one of the women – Sisi Asiyah, 25, from Indonesia – believed they were taking part in a television prank, though this has not been officially confirmed.

      International Business Times UK q
    • MMA fighter learns the hard way that you should never dance in the middle of a fight

      When keeping it real goes wrong. Have you ever wondered what happens to a fighter when he spontaneously breaks out in dance in the middle of an MMA fight?GOD DAYUMMMM. Johan Segas KTFO's Joe Harding at BCMMA 18. When showboating goes wrong. Savage head kick. pic.twitter.com/pPkOPmdmOf— caposa (@Grabaka_Hitman) February 18, 2017In Saturday’s British Challenge Mixed Martial Arts (BCMMA) 18 event, Joe Harding attempted to taunt Johan Segas in this manner, and it ended just as you would expect. Let’s look at this a little more in-depth. First, we have the dance move itself. ...

      SB Nation q
    • Cowboys running back Ezekiel Elliot has interaction with police

      Dallas Cowboys running back Ezekiel Elliot was detained by police in Columbus, OH on Friday night. He was headed to The Social Bar when a cop flashed a flashlight in his face. Zeke was then detained for about four minutes, according to TMZ. The TMZ report reads as follows: Ezekiel Elliott’s night was abruptly interrupted by cops after they detained and questioned him….before letting him go. An eyewitness tells us the Cowboys star was on his way to The Social bar Friday night in Columbus, OH when suddenly, and for unknown reasons, a cop lit a flashlight on his face and detained him for about 4 minutes….before letting him go. There is no word on why the officer detained Elliot, but a video was

      Cowboys Wire q
    • Grieving Army Widow Meets Her Husband’s Coffin on Airport Tarmac, Leaving Plane Passengers in Tears

      A touching moment between a grieving military widow and her husband’s coffin was captured on camera by a bystander, giving millions of viewers on social media a window into the heartbreaking and personal effects of war. Lisa West Williams was waiting to exit her aircraft at Raleigh-Durham International Airport on Tuesday, when she and her fellow passengers watched a flag-draped coffin being removed from the plane’s luggage compartments. The Oklahoma native was an Echo in the Special Forces and was on his eighth deployment when he died.

      People
    • Elvis’s Former Home Hits the Market for $30 Million

      The Beverly Hills home that newlyweds Elvis and Priscilla Presley purchased in 1967 has hit the market. The King of Rock ‘n’ Roll and his young bride paid a small fortune of $400,000 (just under $3 million today) for the 5,367-square-foot home in the exclusive Trousdale Estates enclave. At the time, the neighborhood of luxurious mid-century homes—designed by renowned local talents like Richard Neutra and Wallace Neff—was fast becoming a community for Hollywood’s rich and famous.

      Robb Report
    • Early ‘Logan’ Reviews: What the Critics Are Saying

      “Logan,” opening March 3, is reportedly Hugh Jackman’s final appearance as the mutant Wolverine, a character he has portrayed for 17 years. According to a majority of critics, “Logan” does a solid job at rounding out the standalone trilogy of Wolverine films. Critics widely commended Jackman’s ability in refining the character over the years, embracing the fact... Read more »

      Variety
    • Fox News' Chris Wallace to Reince Priebus: 'You don't get to tell us what to do'

      Fox News Sunday host Chris Wallace and White House Chief of Staff Reince Priebus clashed Sunday over President Trump's tweet labeling the media an "enemy of the American people." "I don't have any problem with you complaining about an individual story" or bias, Wallace said. "But you went a lot further than that — or the president went a lot further than that he said that the 'fake media' — not certain stories — the 'fake media' are an 'enemy to the country.'" Priebus pushed back, arguing that the issue is "not just two stories" that may be marred by bias or error but "24 hours a day, seven days a week" of cable news programming that focuses not on the Trump administration's policy accomplishments

      The Week q
    • What can you get away with stealing from hotels?

      I am not a thief. But when I find myself in the comfort of a hotel room swollen with tiny shampoo bottles and different sized pieces of soap, kleptomania stuffs me straight into her bag and runs away with me.

      The Telegraph