The Best Toothpastes

Real Simple

Brush up on what you brush with: Of 44 tubes tested, these squeezed out the others.

Tom Schierlitz


Aquafresh Iso-Active Whitening Fresh Impact

This gel's plentiful bubbles froth up when they hit your tongue and penetrate deep between teeth, leaving behind a well-scrubbed feel.

Suggested retail price: $4



Tom Schierlitz

More from

7 Ways to Get Cleaner Teeth

Best Kids' Toothpastes

The Best Teeth Whiteners


Arm & Hammer Whitening Booster Plus With Enamel Strengthening

If you already have a toothpaste that you love, top it with this liquid-calcium concentrate. It lightens stains and can help fill in tiny cracks.

Suggested retail price: $5.50

Tom Schierlitz


Colgate Total Enamel Strength

The gel-paste hybrid keeps your mouth feeling clean and fights germs for 12 hours. Plus, it protects enamel from acids found in foods and drinks.

Suggested retail price: $3.50



Tom Schierlitz


Tom's of Maine Clean & Gentle Care

"It soothes bitten cheeks, sore gums, and even an achy throat with licorice root," says New York City periodontist Greg Diamond.

Suggested retail price: $5, 



Tom Schierlitz


Burt's Bees Fluoride-Free Natural Whitening Toothpaste

This herbal wonder fights plaque with cranberry extract, polishes with silica, and it contains no artificial flavors, colors, or sweeteners.

Suggested retail price: $5,



Tom Schierlitz


Luster White 7 Toothpaste

With—you guessed it—seven polishing agents, including bamboo, silica, and peroxide, this stain blaster can brighten teeth in one week. Testers loved its mild, sweet flavor, too.

Suggested retail price: $7,


Tom Schierlitz


Crest Pro-Health Sensitive Shield

It forms an imperceptible barrier around teeth to calm delicate nerves that are agitated by pain triggers, like hot and cold drinks.

Suggested retail price: $3



Tom Schierlitz


Supersmile Quikee

Squirt a dollop of this no-rinse paste onto your tongue, then run your tongue over your teeth to fade stains with calcium peroxide and freshen breath in an instant.

Suggested retail price: $6, 

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