If you’re reading this, chances are you’re one of the many celebrity-obsessed types who can't get enough of their favorite stars.
Oh sure, you can predict who you'll see when you crack open an issue of People or flick on TMZ or Entertainment Tonight – um, chances are it’s a Kardashian -- but who are the celebs that rule social media?
To find out, global marketing service provider Elite Email has ranked the celebrities with the most power on social media in 2013 – timed just after the twerking Cyrus at the MTV Video Awards and just ahead of the red carpet antics at the Toronto International Film Festival (TIFF).
Who’s on top? The Biebs? Roaring Katy? Are little monsters still gaga over Gaga?
“The ranking shows how the role of celebrity has changed in terms of influence, demonstrating that ‘virtual hype’ is where it’s at,” says CEO Robert Burko of Elite Email, in a company release. “Those who are tapped into social media channels recognize the power of being able to connect with their fans on a more personal level.”
In the list – comprised of likes and/or followers on Twitter, Facebook and Instagram -- pop music stars tend to have the largest following, ahead of actors and athletes. Collected and analyzed in August 2013, the list was based on “verified” profiles – not fan or fake profiles – but Elite Email says a small percentage of Facebook pages couldn’t be independently confirmed. Instagram doesn’t have verified accounts like Twitter’s blue checkmark, but the research team tried to find links from Facebook and Twitter pages to draw a direct connection to the profile.
OK, without further ado, you can view the entire Top 50 list here or see the top 10 below. Keep in mind, many fans “like” or “follow” these stars on multiple social media accounts, therefore it wouldn’t be accurate to count the total number of fans as separate people.
OK, here we go:
1. Justin Bieber
Total fans on social media: 110,686,738
Breakdown: 56,344,922 (Facebook likes), 43,736,865 (Twitter followers) and 10,604,951 (Instagram followers)
2. Lady Gaga
Total fans on social media: 100,427,701
Breakdown: 58,810,694 (Facebook), 39,947,872 (Twitter) and 1,669,135 (Instagram)
3. Katy Perry
Total fans on social media: 99,370,780
Breakdown: 56,376,658 (Facebook), 41,632,293 (Twitter) and 1,361,829 (Instagram)
Total fans on social media: 92,000,057
Breakdown: 69,398,564 (Facebook), 21,889,107 (Twitter) and 712,386 (Instagram)
Total fans on social media: 90,822,919
Breakdown: 74,842,689 (Facebook), 15,481,870 (Twitter) and 498,360 (Instagram)
6. Taylor Swift
Total fans on social media: 85,924,812
Breakdown: 46,419,711 (Facebook), 33,124,253 (Twitter) and 6,380,848 (Instagram)
Total fans on social media: 82,634,500
Breakdown: 59,880,003 (Facebook), 20,797,404 (Twitter) and 1,957,093 (Instagram)
8. Selena Gomez
Total fans on social media: 65,908,061
Breakdown: 45,235,698 (Facebook), 16,368,289 (Twitter) and 4,304,074 (Instagram)
9. Britney Spears
Total fans on social media: 61,635,490
Breakdown: 29,166,761 (Facebook), 31,098,057 (Twitter) and 1,370,672 (Instagram)
10. Avril Lavigne
Total fans on social media: 57,580,326
Breakdown: 44,503,000 (Facebook), 12,832,515 (Twitter) and 244,811 (Instagram)
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- Arts & Entertainment