Product Details: Advertising on the Internet
| Author: | Neil Barrett, Steven Armstrong, Steven Armstrong |
| Format: | Paperback: 114 pages. |
| Publisher: | Kogan Page (03/01/2001) |
| ISBN: | 0749431237 |
| ISBN13: | 9780749431235 |
| Reading Level: |
Publisher Notes: Advertising on the Internet
- The Internet reaches millions of people every minute. It provides ready access to a wealthy consumer market with considerable purchasing power. However, many companies though aware of the possibilities, are unable to fully exploit them.
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