Product Details: Strategic Writing
| Author: | Charles Marsh, David W. Guth, Pearson Allyn and Bacon, Bonnie Poovey Short |
| Format: | Paperback: Spiral: 266 pages. |
| Publisher: | Allyn & Bacon (06/01/2004) |
| ISBN: | 0205405738 |
| ISBN13: | 9780205405732 |
| Reading Level: |
Publisher Notes: Strategic Writing
- "Strategic Writing" prepares students for a convergent, multidisciplinary world by featuring writing for print, broadcast and online media in a variety of strategic disciplines: public relations, advertising, sales and marketing, and business communication. Strategic writing tips for public relations, advertising, sales and marketing, and business communication. Introductory media writing.
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