Internet Marketing (Paperback: Illustrated: 165 pages)
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Product Details: Internet Marketing
| Author: | Charles F. Hofacker |
| Format: | Paperback: Illustrated: 165 pages. |
| Publisher: | John Wiley & Sons Inc (07/01/2000) |
| ISBN: | 0471390518 |
| ISBN13: | 9780471390510 |
| Reading Level: |
Pro Reviews: Internet Marketing
The style has much to recommend in terms of price and accessibility. There is much useful, practical content that is not emphasised in other texts. The book is essential reading for those delivering internet marketing modules."
(Times Higher Educational Supplement, 2nd March 2001)
Publisher Notes: Internet Marketing
- * Online Activities. Each chapter in this text has an Online Activities section tied to research activities using the Interactive Journal. By using the Interactive Journal to complete the exercises, readers can gain a better understanding of the chapter topics while becoming familiar with the features and strengths of the Interactive Journal.
* The purchase of the textbook allows the reader four months of access to the Wall Street Journal Interactive Edition.
* The Internet is unsurpassed in its ability to point readers to live examples of the main points.
Compare Prices: Internet Marketing
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| $101.40Total Price N/A | New Item | Go to Store | ||
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$101.25Total Price N/A | New Item get free shipping on orders over $25! | Go to Store |
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