Cassidy - I'm A Hustla (CD)

All Music Guide

A pair of plush, ladies' man poprap singles made Split Personality a goldselling success for young Cassidy. For a lot of the fellas, these songs turned an MC known for his punchlines into a punchline, the street cred suddenly more SkeeLo than CBO. How to change this perception? Introduce your followup album with a lead single titled "I'm a Hustla," replete with a JayZsampling rally call just like another Swizz Beatz concoction, T.I.'s "Bring 'Em Out." Another way to make people forget about your prettyboy looks and soft songs? Catch a murder rap. Less than two weeks before I'm a Hustla's release, that's exactly what Cassidy did. Whether or not he's guilty or even happened to time the act just right, it gives his second album some extra attention. It's certainly harder overall than Split Personality; the seductive tracks are fewer in number and not nearly as melodic (R. Kelly does not return, likely wrapped up crafting Pied Piper Radio Hour). There's even a message track titled, natur...ally, "The Message" that makes as much sense on a Cassidy album as a hiphouse throwback. Despite the concerted attempt to come off differently, I'm a Hustla isn't much more effective than Split Personality. It does start off excitingly enough, in the form of "The Problem vs. the Hustla," in which the MC conducts a battle rap between two sides of his personality, perhaps inspired by T.I.'s "T.I. vs. T.I.P." The Hustla wins, unsurprisingly, with "You should switch flows, ngga, your sht gold/When I drop, I'm a sht more than your sht sold." The Problem takes the advice, but it doesn't get him very far, even with guest spots from Nas, Lil Wayne, Raekwon, Mario, and Mary J. Blige. [I'm a Hustla was released in two editions: a copyprotected CD that will not play on your computer without installing a separate media player, and a DualDisc, containing a CD on one side and a DVD on the other. The DualDisc has a 5.1 mix version of the album on the DVD side, along with videos for "BBoy Stance" and "I'm a Hustla," as well as a "Cassidy Makes a Video" segment and a photo gallery. The CD side of the DualDisc may not register on some computers, although it will play on a CD player.] - Andy Kellman, All Music Guide Read more Less