Complete MBA for Dummies

Kathleen Allen,   Peter J. Economy


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Format: Paperback: 414 pages. See other formats
Publisher: For Dummies (01/03/2008)
ISBN: 0470194294ISBN13: 9780470194294
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Complete MBA for Dummies
Note:
Covers key trends in marketing, selling, and advertising

Qualify for an MBA and succeed in any business

Want to get an MBA? This practical, plain-English guide covers all the basics of a top-notch MBA program, helping you navigate today's most innovative business strategies. From management to entrepreneurship to strategic planning, you'll understand the hottest trends and get the latest techniques for motivating employees, building global partnerships, managing risk, and manufacturing.

Know your customer's needs

Handle budgets and forecasts

Recruit and retain top people

Understand Sarbanes-Oxley

Be a successful negotiator


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