Product Details: Business Market Management
| Author: | James C. Anderson, James A. Narus, Jr. Anderson, James C., James A. Narus, Das Narayandas |
| Format: | Hardcover: 470 pages. |
| Publisher: | Prentice Hall (06/01/2008) |
| ISBN: | 0136000886 |
| ISBN13: | 9780136000884 |
| Reading Level: |
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